SUMMARY: THE FALL OF ADVERTISING AND THE RISE OF PR - REVIEW AND ANALYSIS OF THE RIES' BOOK
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SUMMARY: THINK AGAIN - REVIEW AND ANALYSIS OF FINKELSTEIN, WHITEHEAD AND CAMPBELL'S BOOK
SUMMARY: THE SOLUTION-CENTRIC ORGANIZATION - REVIEW AND ANALYSIS OF EADES AND KEAR'S BOOK
SUMMARY: MANAGING THE FUTURE - REVIEW AND ANALYSIS OF TUCKER'S BOOK
SUMMARY: POSITIONING: THE BATTLE FOR YOUR MIND - REVIEW AND ANALYSIS OF RIES AND TROUT'S BOOK
SUMMARY: PLATFORM LEADERSHIP - REVIEW AND ANALYSIS OF GAWER AND CUSUMANO'S BOOK
SUMMARY: THE ANSWER - REVIEW AND ANALYSIS OF ASSARAF AND SMITH'S BOOK
SUMMARY: THE ELEVEN KEYS TO LEADERSHIP - REVIEW AND ANALYSIS OF SMITH'S BOOK
SUMMARY: THE ZURICH AXIOMS - REVIEW AND ANALYSIS OF GUNTHER'S BOOK
SUMMARY: RESULTS-BASED LEADERSHIP - REVIEW AND ANALYSIS OF ULRICH, ZENGER AND SMALLWOOD'S BOOK
SUMMARY: THE 10 NATURAL LAWS OF SUCCESSFUL TIME & LIFE MANAGEMENT - REVIEW AND ANALYSIS OF SMITH'S B
SUMMARY: GREEN TO GOLD - REVIEW AND ANALYSIS OF ESTY AND WINSTON'S BOOK
SUMMARY: FORD - REVIEW AND ANALYSIS OF LACEY'S BOOK
SUMMARY: SMART FOR LIFE - REVIEW AND ANALYSIS OF CHAFETZ' BOOK
SUMMARY: MANAGING FOR THE LONG RUN - REVIEW AND ANALYSIS OF MILLER AND LE-BRETON-MILLER'S BOOK
SUMMARY: THE SUCCESSFUL BUSINESS PLAN - REVIEW AND ANALYSIS OF ABRAMS' BOOK
SUMMARY: REMEMBER EVERY NAME EVERY TIME - REVIEW AND ANALYSIS OF LEVY'S BOOK
SUMMARY: SINK OR SWIM - REVIEW AND ANALYSIS OF THE SINDELLS' BOOK
SUMMARY: BOTTOM-UP MARKETING - REVIEW AND ANALYSIS OF RIES AND TROUT'S BOOK
SUMMARY: REPOSITIONING - REVIEW AND ANALYSIS OF TROUT AND RIVKIN'S BOOK
SUMMARY: FUTURECONSUMER.COM - REVIEW AND ANALYSIS OF FEATHER'S BOOK
SUMMARY: THINK BETTER - REVIEW AND ANALYSIS OF HURSON'S BOOK
SUMMARY: STARTUPS THAT WORK - REVIEW AND ANALYSIS OF KURTZMAN AND RIFKIN'S BOOK
SUMMARY: P&G 99 - REVIEW AND ANALYSIS OF DECKER'S BOOK
